Rowland Hall is pleased to announce that “How to Talk to Kids about Race,” the third episode of the school’s princiPALS podcast, won silver for a single podcast episode in the 2020 InspirED Brilliance Awards. This is Rowland Hall’s fifth Brilliance Award since 2017.
The InspirED School Marketers Brilliance Awards is the only international competition that recognizes excellence in private and independent school marketing and communications exclusively. Entries, divided into 30 categories, were judged by a volunteer panel of 69 marketing experts from around the world who are professionals in private schools or businesses that specialize in school marketing, and were scored on creativity, persuasiveness, design, copy, photography, and overall appeal. The judges chose “How to Talk to Kids about Race” for the timeliness of the subject, the strong advice presented to listeners, and the overall branding.
"The topic is timely and I appreciated hearing about the research and action items to take,” said one judge. Another commented, “Really smart advice, well-presented.”
PrinciPALS launched in October 2019 as a resource for parents and caregivers navigating common questions and concerns about the preschool and elementary school years. The podcast features Beginning School Principal Emma Wellman and Lower School Principal Jij de Jesus, and is hosted by alumnus Conor Bentley ’01. All episodes of princiPALS are available on Rowland Hall's website and Apple Podcasts.